Transforming Media

Transforming Media in 2023: Talent Costs, Streaming Services, and Revenue Models

The year 2023 has brought forth unprecedented transformations in the world of media and entertainment. As we delve into the complexities of this evolving landscape, we find that the film, TV, and streaming industries are at the forefront of these changes. Balancing profitability with soaring costs (particularly in talent and content acquisition) and adapting to evolving revenue models are among the most pressing challenges facing these sectors.

Continue reading “Transforming Media in 2023: Talent Costs, Streaming Services, and Revenue Models”

People are Influenced by Group Conformity

Identifying a group in social influence is one of the most vital factors to knowing the level of conformity of that group. This is essentially where an individual alters their public behavior (how they behave and act in their daily life) and their personal beliefs. This is done in order to align themselves with the group’s identify.

When you identify a cohesive group, you are looking for individuals who have similar traits, needs, desires, fears, and challenges that can be brought together and messaged to directly and/or indirectly. Continue reading “People are Influenced by Group Conformity”

Failure

Most projects, most initiatives, most companies fail to achieve their desired result. That result can be revenue enhancement, cost reduction, customer satisfaction or any other goal. Most of these efforts may achieve a small portion of their desired results or even none at all. And this is because these companies, these organizations, these leaders, fail to fully develop and execute their strategies.  Execution is key. Continue reading “Failure”